If you’ve been wondering where you need to up your SaaS Company’s game, there’s been a ton of talk this week about video marketing? Did you hear that LinkedIn is the latest to jump on the live streaming content bandwagon? Although some think they are late to the game, I think they’ve been smart to wait.
When creating a marketing plan for your SaaS company, it’s always smart to find new ways to get more bang for your buck. Co-marketing allows two or more companies that provide services to the similar group of people to work together and create ways to reach a new audience. This allows you to do less work and reach a bigger audience while costing you half the amount of money you would normally spend. Who doesn’t want that?