social media followers

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Engaging Social Media Followers in the Tech Industry

Getting your social media followers to engage with your content when you’re a tech company can be a lot like trying to get middle-school students to like math. What your content is providing them can be incredibly necessary but, especially when it comes to B2B focused content, the granular nature of the information you’re sharing can be dense and boring. Not every tech company can be selling sleek-looking electric cars or a sexy new phone app.

J.C. GrangerEngaging Social Media Followers in the Tech Industry